Simply having a Facebook is not enough anymore. To increase the effectiveness of their Ads platform, Facebook reduced the organic reach for business pages. As a result, Facebook offers ultra-targeted audiences while remaining well below the cost of other paid advertising platforms. With the reach that Facebook offers, and a powerful funnel that converts prospects to clients, the increase in clients is impressive.
Only your target audience – Focus on user’s location, demographics, age, gender, interests, behavior, and connections.
Completely scalable– Facebook ads are budget-friendly. You control your total reach with a daily or lifetime budget. You can easily increase or decrease it at any time.
Brand Awareness – Facebook users check their newsfeed multiple times per day, providing for repeated exposure. Your ad’s continued visibility helps you build trust, and also creates opportunities for retargeting in the future.
Facebook puts heavy duty technology to work to help you reach and connect with the most valuable people for your business.
Use custom audiences to nurture leads and build loyalty. Create audiences that look like your own targets.
This type of technology shows ads for your business to people after they have visited your website or given you their email address. People will see these ads when they visit or shop on other websites, use social media, watch videos, use other mobile apps, or search on Google. Boost engagement rates by three times and increase conversion rates by two times.
Mobile traffic is important as smartphone penetration continues to increase and 4G data networks expand. Plenty of people break up their work day by glancing at their phones for some social media time, giving you access to your mobile audience.