PPC Advertising ROI Calculator

Enter All Business Data Within The Blue Cells

Current PPC clicks per month
Existing website conversion rate %
Post enquiry conversion rate %
Customer referral %
Average customer Value $

Constants

Landing page price (one-time) $
   
Benchmark LP conversion rate %
   
Conversion rate increase %

Direct Business Benefit

Baseline leads
Baseline customers
Baseline revenue
New leads
New Customers
New Revenue
Increase in monthly revenue
Annual revenue increase
Total Business Benefit
Annual revenue increase
 
Annual incremental new customers
 
Additional referrals
 
Revenue from referrals
 
Total annual revenue increase

The total annual benefit of investing in a custom landing page is