Why it’s important:
Youtube is the 2nd largest search engine, with more searches than any other platform only after Google. It’s a powerful place to get traffic and connect with prospects.
Develop a script for your content, highlighting your differentiation
Find or choose a producer and videographer to handle your production
Powerpoint type screen record all the way to;
Produced high-quality equipment videos
Create your video and upload to Youtube
Maximize the components with SEO principles
Share the video on social media
Send content through email marketing channels
Monitor and engage video