Why it’s important: You need to be able to speak directly with prospects who do not purchase on their first interaction with you, a website that can take their emails allows you to convert more prospects over a longer time span.
Built on wordpress platform
Fast page-load speeds
Capture emails address and or phone numbers
Identify a reason people will give you their contact info via website
Identify a reason people will give you their contact info in person
Develop content for and build report / guide / checklist
Install infrastructure to get their contact info